Desktop publishing
Information about Desktop publishing
Scribus, a popular open source desktop publishing application
The term "desktop publishing" is commonly used to describe page layout skills. However, the skills and software are not limited to paper and books. The same skills and software are often used to create graphics for point of sale displays, promotional items, trade show exhibits, retail package designs, and outdoor signs.
History
Desktop publishing began in 1985 with the introduction ofPageMaker software from Aldus and the LaserWriter printer from Apple Computer for the Apple Macintosh computer. The ability to create WYSIWYG page layouts on screen and then print pages at crisp 300 dpi resolution was revolutionary for both the typesetting industry as well as the personal computer industry. Newspapers and other print publications made the move to DTP-based programs from older layout systems like ATEX and other Eoach programs in the early 1980s.The term "desktop publishing" is attributed to Aldus Corporation founder Paul Brainerd, who sought a marketing catch-phrase to describe the small size and relative affordability of this suite of products in contrast to the expensive commercial phototypesetting equipment of the day.
Often considered a primary skill, increased accessibility to more user-friendly DTP software has made DTP a secondary skill to art direction, graphic design, multimedia development, marketing communications, administrative careers and advanced high school literacy in thriving economies. DTP skill levels range from what may be learned in a few hours (e.g. learning how to put clip art in a word processor) to what requires a college education and years of experience (e.g. advertising agency positions.) The discipline of DTP skills range from technical skills such as prepress production and programming to creative skills such as communication design and graphic image development.
By the standards of today, early desktop publishing was a primitive affair. Users of the PageMaker-LaserWriter-Macintosh 512K system endured frequent software crashes, the Mac's tiny 512 x 342 1-bit black and white screen, the inability to control letter spacing, kerning (the addition or removal of space between individual characters in a piece of typeset text to improve its appearance or alter its fit) and other typographic features, and discrepancies between the screen display and printed output. However, for that moment in time, it was received with considerable acclaim.
Behind-the-scenes technologies developed by Adobe Systems set the foundation for professional desktop publishing applications. The LaserWriter and LaserWriter Plus printers included high quality, scalable Adobe fonts built into their ROM memory. The LaserWriter's additional PostScript capability allowed publication designers to proof files on a local printer then print the same file at DTP service bureaus using optical resolution 600+ ppi PostScript-printers such as those from Linotronic. Later, the Macintosh II was released which was much more suitable for desktop publishing because of its larger, color screen.
In 1986, the GEM-based Ventura Publisher was introduced for MS-DOS computers. While PageMaker's pasteboard metaphor closely simulated the process of creating layouts manually, Ventura Publisher automated the layout process through its use of tags/style sheets and automatically generated indices and other body matter. This made it suitable for manuals and other long-format documents. Desktop publishing moved into the home market in 1986 with Professional Page for the Amiga, Publishing Partner for the Atari ST, GST's Timeworks Publisher on the PC and Atari ST, Calamus for the Atari TT030, and even Home Publisher, Newsroom, and GEOPublish for 8-bit computers like the Apple II and Commodore 64.
During these early years, desktop publishing acquired a bad reputation from untrained users who created poorly-organized ransom note effect layouts — criticisms that would be levied again against early web publishers a decade later. However, some were able to realize truly professional results. For example, .info (magazine) became the very first desktop-published, full-color, newsstand magazine in the last quarter of 1986, using a combination of Commodore Amiga computers, Professional Page desktop publishing software, and an Agfagraphics typesetter[1].
Comparisons with word processing
While desktop publishing software still provides extensive features necessary for print publishing, modern word processors now have publishing capabilities beyond those of many older DTP applications, blurring the line between word processing and desktop publishing.In the early days of graphical user interfaces, DTP software was in a class of its own when compared to the fairly spartan word processing applications of the time. Programs such as WordPerfect and WordStar were still mainly text-based and offered little in the way of page layout, other than perhaps margins and line spacing. On the other hand, word processing software was necessary for features like indexing and spell checking, features that are today taken for granted.
As computers and operating systems have become more powerful, vendors have sought to provide users with a single application platform that can meet all needs. Software such as Open Office.org Writer and Microsoft Word offers advanced layouts and linking between documents, and DTP applications have added in common word processor features.
Comparisons with other electronic layout
In modern usage, DTP is not generally said to include tools such as TeX or troff, though both can easily be used on a modern desktop system and are standard with many Unix-like operating systems and readily available for other systems. The key difference between electronic typesetting software and DTP software is that DTP software is generally interactive and WYSIWYG in design, while older electronic typesetting software tends to operate in batch mode, requiring the user to enter the processing program's markup language manually without a direct visualization of the finished product. The older style of typesetting software occupies a substantial but shrinking niche in technical writing and textbook publication; however, since much software in this genre is freely available, it can be more cost-effective than the professionally-oriented DTP systems.There is some overlap between desktop publishing and what is known as Hypermedia publishing (i.e. Web design, Kiosk, CD-ROM). Many graphical HTML editors such as Microsoft FrontPage and Adobe Dreamweaver use a layout engine similar to a DTP program. However, some Web designers still prefer to write HTML without the assistance of a WYSIWYG editor and resort to such software, if at all, solely for complex layout that cannot easily be rendered in hand-written HTML code.
See also
- List of desktop publishing software
- Camera Ready
- Database publishing
- eBook
- Graphic design
- Printing
- Publishing
- Template system
- Typesetting
- Typography
- Word processing
References
External links
personal computer (PC) is a computer whose original sales price, size, and capabilities make it useful for individuals.
It is unknown who coined the phrase with the intent of a small affordable computing device but John W.
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It is unknown who coined the phrase with the intent of a small affordable computing device but John W.
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Computer software is a general term used to describe a collection of computer programs, procedures and documentation that perform some task on a computer system. [1]
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publish is to make publicly known, and in reference to text and images, it can mean distributing paper copies to the public, or putting the content on a website.
The word publication means the act of publishing
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The word publication means the act of publishing
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document (noun) is a bounded physical representation of body of information designed with the capacity (and usually intent) to communicate. A document may manifest symbolic, diagrammatic or sensory-representational information.
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Publishing is the process of production and dissemination of literature or information – the activity of making information available for public view. In some cases, authors may be their own publishers.
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MFP (Multi Function Printer/Product/Peripheral), multifunctional, all-in-one (AiO), mopier (Multiple Optical coPIER), or Multifunction Device (MFD)
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Photography [fә'tɑgrәfi:],[foʊ'tɑgrәfi:] is the process of recording pictures by means of capturing light on a light-sensitive medium, such as a film or electronic sensor.
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QuarkXPress ("Quark") is a computer application for creating and editing complex page layouts in a WYSIWYG environment. It runs on Mac OS X and Windows. It was first released by Quark, Inc. in 1987 and is still owned and published by them. The most recent version is 7.
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Adobe InDesign is a desktop publishing (DTP) software application produced by Adobe Systems. It is coded in the C++ programming language.
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History
Launched as a direct competitor to QuarkXPress, InDesign initially had difficulty converting users...... Click the link for more information.
Scribus is a desktop publishing (DTP) application. Native versions are available for Linux, Unix, Mac OS X, OS/2 and Windows. It is known for its broad feature set of page layout features comparable to leading commercial applications such as Adobe PageMaker, QuarkXPress and Adobe
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Microsoft Office Publisher (previously and commonly known as Microsoft Publisher) is a desktop publishing application from Microsoft. It is often considered to be an entry-level desktop publishing application, differing from Microsoft Word in that the emphasis is placed on
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Pages is a word processor and page layout application developed by Apple Inc. and a part of the iWork productivity suite (which also includes Keynote and Numbers) sold by Apple for US$79 in the United States (£55 GBP in United Kingdom). Pages 1.
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In computer graphics, graphics software or image editing software is a program or collection of programs that enable a person to manipulate visual images on a computer.
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A word processor (more formally known as document preparation system) is a computer application used for the production (including composition, editing, formatting, and possibly printing) of any sort of printable material.
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Page layout is the part of graphic design that deals in the arrangement and style treatment of elements (content) on a page. Beginning from early illuminated pages in hand-copied books of the Middle Ages and proceeding down to intricate modern magazine and catalog layouts, proper
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Point-of-sale displays are special advertising vehicles that are found near, on, or next to a checkout counter. This is meant to entice the customer into buying more products, or products that are on a special offer.
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Promotional items or promotional products refers to articles of merchandise that are used in marketing and communication programs. The items are usually imprinted or decorated with a company's name, logo or message, using techniques such as Embroidery, Silkscreen, or
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trade fair (or trade show) is an exhibition organised so that companies in a specific industry can showcase and demonstrate their new products and services. Some trade fairs are open to the public, while others can only be attended by company representatives (members of the
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Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of design, evaluation, and production of packages.
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Out-of-home advertising (also referred to as OOH) is essentially all type of advertising that reaches the consumer while he or she is outside the home. This is in contrast to broadcast, print, or internet advertising, which may be delivered to viewers out-of-home (e.g.
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PageMaker was the first desktop publishing program, introduced in 1985 by Aldus Corporation[1], initially for the Apple Macintosh but soon after also for the PC. It relies on Adobe Systems' PostScript page description language.
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For the typeface, see .
Aldus Corporation (named after the 15th-century Venetian printer Aldus Manutius) was the inventor of the groundbreaking PageMaker software for the Apple Macintosh, a program that is generally credited with creating the
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LaserWriter
Introduced: March 1, 1985
Discontinued: February 1, 1988
Cost: $6,995
Processor: Motorola 68000
Frequency: 12 MHz
Minimum: 1.5 MB
Maximum: 1.
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Introduced: March 1, 1985
Discontinued: February 1, 1988
Cost: $6,995
Processor: Motorola 68000
Frequency: 12 MHz
Minimum: 1.5 MB
Maximum: 1.
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Apple Inc.
Public (NASDAQ: AAPL , LSE: ACP , FWB: APC )
Founded California (April 1 1976, as Apple Computer, Inc.)
Headquarters 1 Infinite Loop, Cupertino, California
Key people Steve Jobs, CEO & Co-founder
Steve Wozniak, Co-founder
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Public (NASDAQ: AAPL , LSE: ACP , FWB: APC )
Founded California (April 1 1976, as Apple Computer, Inc.)
Headquarters 1 Infinite Loop, Cupertino, California
Key people Steve Jobs, CEO & Co-founder
Steve Wozniak, Co-founder
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Macintosh, commonly known as Mac, is a brand name which covers several lines of personal computers designed, developed, and marketed by Apple Inc. Named after the McIntosh variety of apple, the original Macintosh was released on January 24, 1984.
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For the Chumbawamba album, see .
WYSIWYG (IPA Pronunciation [wɪziwɪg] or [wiziwɪg]), is an acronym for What
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Dots per inch (DPI) is a measure of printing resolution, in particular the number of individual dots of ink a printer or toner can produce within a linear one-inch (2.54 cm) space.
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For the typeface, see .
Aldus Corporation (named after the 15th-century Venetian printer Aldus Manutius) was the inventor of the groundbreaking PageMaker software for the Apple Macintosh, a program that is generally credited with creating the
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Born in 1947 to Phil and VerNatta Brainerd of Medford, Oregon, Paul attended the University of Oregon where he was the editor for the school's paper, the Oregon Daily Emerald. Brainerd later founded the publishing/printing software company Aldus, which brought the first ever desktop
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