Phil Harrison is the British corporate executive and a representative director of Sony Computer Entertainment, Inc. (SCEI) and Executive Vice President of Sony Computer Entertainment Europe (SCEE). At E3 in 2005 he showcased the first public realtime demonstrations of PlayStation 3 development hardware which included the famous ducks demo.

Background

From 1989 to 1992, Harrison served as head of development for Mindscape International, and prior to that as a consultant game designer and graphic artist in the UK.

Since joining Sony in 1992,^[1] he has held executive management positions in Europe and North America – where he served as Vice President, 3rd Party Relations and Research and Development for Sony Computer Entertainment America from 1996 to 2000. He has been a core member of the teams that successfully launched all of the PlayStation family of hardware formats and innovative software that have helped expand the market for computer entertainment worldwide.

In September 2005, Sony Computer Entertainment unified its regional product development operations under a global structure, Sony Computer Entertainment Worldwide Studios (SCEWW), and appointed Harrison to serve as President of the new organization. Working closely with Sony's studios in Japan, Europe and North America, Harrison is responsible for setting the global product strategy and managing development operations of 13 studios in 5 countries.

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