WPDE-TV

WPDE-TV
Myrtle Beach/Florence, South Carolina
BrandingNews Channel 15
SloganYour Local Team
ChannelsAnalog: 15 (UHF)
Digital: 16 (UHF)
AffiliationsABC
OwnerBarrington Broadcasting
FoundedNovember 22, 1980
Call letters meaningWe're People Dedicated to Excellence; may also represent the Pee Dee River
Websitewww.wpde.com


WPDE-TV, channel 15, is the ABC affiliate serving the Myrtle Beach/Florence market. Its transmitter is located near Floyd Dale, South Carolina. WPDE is owned by Barrington Broadcasting, after purchasing the station from Diversified Communications in 2005. [1]

History

Early Years

WPDE signed on November 22, 1980 as an ABC affiliate. ABC programming had previously been airing on WBTW-TV 13 on a part-time basis. The former Florence Civic Auditorium building was transformed into WPDE's first studio at 3215 South Cashua Drive in Florence, SC. This studio would serve WPDE for twenty-two years. The dedication of the new studio was conducted in early 1981 with remarks by then Governor Dick Riley.

10:00 News

In 1996, WPDE began producing a 10:00 newscast on their sister station WWMB-TV 21. The News Channel 15 10 o'Clock News on TV-21 was anchored by Steve Hawley until he left WPDE in late 1996. The newscast was then anchored alternately by Dave Gilbert and Tiffany Cochran. After Cochran left WPDE and Gilbert died in 1997, the newscast was renamed the UPN 21 News at Ten and was anchored by Leo Stallworth and later by Audra Grant until going off the air in 2000. After three years off the air, the newscast returned as WPDE News Channel 15's News at Ten on UPN. Anchored by Jim Heath, this version of the 10:00 news features nightly segments such as "Say What?" and "Quick Hits." On September 18, 2006 with the launch of the CW network, the newscast was renamed to News Channel 15 News at 10PM on CW 21.

Market

The Designated Market Area includes Darlington, Dillon, Florence, Horry, Marion, and Marlboro counties in South Carolina and Robeson and Scotland counties in North Carolina. The Nielsen Survey Area includes Chesterfield, Clarendon, Darlington, Dillon, Florence, Georgetown, Horry, Lee, Marion, Marlboro, Sumter, and Williamsburg counties in South Carolina and Bladen, Brunswick, Columbus, Hoke, Richmond, Robeson and Scotland counties in North Carolina.

Enlarge picture
The coverage area for WPDE. The green areas indicate the Designated Market Area and the grey areas indicate additional counties included in the Nielsen Survey Area.

Personalities

Current Personalities

(In Alphabetical Order)
Personality Position On WPDE Since
Joel AllenWeekend Anchor2002
Tonya BrownReporter1999
Rich ChrampanisSports Director/Evening Sportscaster2000
Mike EssianReporter2006
Sherrie EvansReporter2006
Allyson FloydAssistant News Director/Evening Anchor1996
Mark HaggardWeekend Sportscaster1997
Jim HeathEvening Anchor2003
Amanda KinsethReporter2007
Lauren LowreyMorning Anchor2006
Graeme MooreReporter2007
Autumn PerryReporter2007
Ed PiotrowskiChief Meteorologist/Evening Meteorologist1994
Victoria SpechkoNews Director1994
Darren StackMorning Meteorologist2006
Kristen Van DykeWeekend Weather Anchor2006

Past Personalities

(In Alphabetical Order)
Personality Position Years at WPDE Currently
Sue AbramsAnchor1986-1991Runs Sue Abrams Productions, LLC in Dallas, TX
Kristin BrowderReporter2003-2006
Steve CappsChief Meteorologist1985-1987
Shaunya ChavisAnchor1990-1992News Director and Anchor on FGTV in Atlanta, GA
Eric ChiltonAnchor/ReporterLate 80s/early 90sChief meteorologist on WFMY-TV in Greensboro, NC
Tiffany CochranAnchor1994-1997General Assignment Reporter on WXIA-TV 11 in Atlanta, GA
Chris ConnorReporter1994-1996
Al ErvinReporter1982-1984
Rich EverittNews Director/Anchor1997-2000Book Author in Augusta, GA
Wayne FournierAnchor1988-1996
Dave GilbertNews Director/Anchor1996-1997Deceased (1949-1997)
Jen GilbertWeather2001-2004
Kyle GraingerReporter/Producer2002-2007
Audra GrantAnchor1998?-2000?
Terry GurnSports Director1995-1999
Steve HawleyAnchor1994-1996Later worked as a weathercaster for WITN-TV in Washington, NC. Now works for the city of Greenville, NC
Dan HellieSports Director1998-2000Weekend Sportscaster on WRC-TV 4 in Washington, D.C.
Rick HenrySports Director1981-1988Sports Director on WIS-TV 10 in Columbia, SC
Bob HowickNews Director/Anchor1986-1992
Ted KingWeather2000-2006
Al KlenschAnchor1980-1985
Walt LehmannWeekend Sports Anchor2000-2004Play-by-play presenter for Mediacom Cable in Des Moines, IA
Mola LenghiReporter2007Anchor/Reporter WMDT Salisbury, MD
Lee McLaughlinReporter2006-2007
Bob MihalicSports Director1991-1998Weekend Sportscaster on WYFF-TV 4 in Greenville, SC
Mandy MitchellSports Reporter2004-2007Weekend Sportscaster on WIS-TV in Columbia, SC
Jan PateNews Director/Anchor1982-1986
Mike PrangleyWeather1997-1999Chief Meteorologist on WLFI-TV 18 in Lafayette, IN
Kevan RamerChief Meteorologist1991-1993Chief Meteorologist on KMPH-TV 26 in Fresno, CA
Tom SorrellsChief Meteorologist1987-1991Chief Meteorologist on WKMG-TV 6 in Orlando, FL
Gray StableyWeather1997-2000Weekend Meteorologist on WMTW-TV 8 in Portland, ME
Leo StallworthAnchor1996?-1997?Reporter on KABC-TV 7 in Los Angeles, CA
Keith SterlingAnchor/Reporter1998-2003
Clay WilliamsReporter1981-1995Public Information Director for Florence-Darlington Technical Community College
Brian WilliamsenAnchor/Reporter2002-2006

Notable Past Personalities

(In Alphabetical Order)
Personality Position Years at WPDE Currently
Nancy O'DellReporter/AnchorEarly 90sAnchor of Access Hollywood
Stuart ScottSports Reporter/Anchor1987-1988Anchor of ESPN SportsCenter

See also

External links




Myrtle Beach, South Carolina

Flag
Location of Myrtle Beach in
South Carolina
Coordinates:
Country United States
State South Carolina
County Horry

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Florence, South Carolina

Nickname: Formal: "The Magic City," - Informal: "Flo-Town," "FLO"
Location in Florence County in the state of South Carolina
Coordinates:
Country
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A brand includes a name, logo, slogan, and/or design scheme associated with a product or service. Brand recognition and other reactions are created by the use of the product or service and through the influence of advertising, design, and media commentary.
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A slogan is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose.

Slogans vary from the written and the visual to the chanted and the vulgar.
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In broadcasting, a channel is a range of frequencies (or, equivalently, wavelengths) assigned by a government for the operation of a particular television station or radio station.
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Analog television (or analogue television) encodes television and transports the picture and sound information as an analog signal, that is, by varying the amplitude and/or frequencies of the broadcast signal.
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Cycles per second: 300 MHz to 3 GHz
Wavelength: 1 m to 100 mm Ultra high frequency (UHF) designates a range (band) of electromagnetic waves whose frequency is between 300 MHz and 3 GHz, which is 300 MHz to 3,000 MHz.
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Digital Terrestrial Television (DTTV or DTT) is an implementation of digital technology to provide a greater number of channels and/or better quality of picture and sound using aerial broadcasts to a conventional antenna (or aerial) instead of a satellite dish or
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Cycles per second: 300 MHz to 3 GHz
Wavelength: 1 m to 100 mm Ultra high frequency (UHF) designates a range (band) of electromagnetic waves whose frequency is between 300 MHz and 3 GHz, which is 300 MHz to 3,000 MHz.
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An affiliate is a commercial entity with a relationship with a peer or a larger entity.

Broadcast networks

In a radio network or Television network, an affiliate is a radio station or TV station that agrees to carry the broadcasts of, but is not owned by, the network.
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American Broadcasting Company (ABC)

Type Broadcast radio network and
television network
Country United States
Availability   
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Ownership is the state or fact of exclusive rights and control over property, which may be an object, land/real estate, intellectual property or some other kind of property. It is embodied in an ownership right also referred to as title.
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Barrington Broadcasting Company, LLC (best known as Barrington Broadcasting), headquartered in Hoffman Estates, Illinois is an entity wholly focused on broadcast television. The company's assets mainly consist of television stations in middle and small sized markets.
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November 22 is the 1st day of the year (2nd in leap years) in the Gregorian calendar. There are 0 days remaining.

Events


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19th century - 20th century - 21st century
1950s  1960s  1970s  - 1980s -  1990s  2000s  2010s
1977 1978 1979 - 1980 - 1981 1982 1983

Year 1980 (MCMLXXX
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In broadcasting and radio communications, a call sign (also known as a callsign or call letters, or abbreviated as a call) is a unique designation for a transmitting station.
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Pee Dee River, also known as the Great Pee Dee River, is a river in North Carolina and South Carolina. It originates in the Appalachian Mountains in North Carolina, where its upper course above the mouth of the Uwharrie River is known as the Yadkin River, and it is
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A website (alternatively, Web site or web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN.
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American Broadcasting Company (ABC)

Type Broadcast radio network and
television network
Country United States
Availability   
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Myrtle Beach, South Carolina

Flag
Location of Myrtle Beach in
South Carolina
Coordinates:
Country United States
State South Carolina
County Horry

..... Click the link for more information.
Florence, South Carolina

Nickname: Formal: "The Magic City," - Informal: "Flo-Town," "FLO"
Location in Florence County in the state of South Carolina
Coordinates:
Country
..... Click the link for more information.
Floydale (often incorrectly spelled as Floyd Dale) is a small village in Dillon County, South Carolina USA. Near Floydale, there is the Diversified Communications Tower, a guyed mast, which is one of the tallest constructions in the world.
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Barrington Broadcasting Company, LLC (best known as Barrington Broadcasting), headquartered in Hoffman Estates, Illinois is an entity wholly focused on broadcast television. The company's assets mainly consist of television stations in middle and small sized markets.
..... Click the link for more information.
WBTW is the CBS-affiliated television station for the Florence - Myrtle Beach, South Carolina market. Licensed to Florence, the station broadcasts an analog signal on VHF channel 13 and a digital signal on UHF channel 56. WBTW's transmitter is located near Riverdale.
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Richard Wilson Riley (born January 2, 1933), American politician, was the United States Secretary of Education under President Bill Clinton as well as the Governor of South Carolina, as a member of the Democratic Party.
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WWMB is the CW affiliate serving Florence, SC/Myrtle Beach, SC and Lumberton, North Carolina. The station is sister station of ABC affiliate WPDE-TV 15. Its transmitter is located near Floyd Dale, South Carolina.
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Darlington County is a county located in the U.S. state of South Carolina. In 2005, its population was estimated at 67,346. Its county seat is Darlington6. The county's population was nearly 60% rural in 2000.
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Dillon County is a county located in the U.S. state of South Carolina. In 2000, its population was 30,722; in 2005, the U.S. Census Bureau estimated that its population had reached 30,974.[1] Its county seat is Dillon6.

Geography

According to the U.S.
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Florence is a county located in the U.S. state of South Carolina. In 2000, its population was recorded to be 125,761; in 2005, the U.S. Census Bureau estimated that its population had reached 131,097. Its county seat is Florence6.
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Horry County (pronounced ORR-EEE; IPA: /ˌoʷˈɹi/) is a county located in the U.S. state of South Carolina. This name honored Revolutionary War Hero, Peter Horry.
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