Branded Entertainment Network

Branded Entertainment Network image

Branded Entertainment Network (BEN) is a Los Angeles-based product placement, influencer marketing and licensing company. The company offers product placement, rights clearance, and personality rights management services for the entertainment industry. The company was founded in Seattle by Bill Gates in 1989 as Interactive Home Systems, and later renamed Corbis. The company's original goal was to license and digitize artwork and other historic images for the prospective concept of digital frames. In 1997, Corbis changed its business model to focus on licensing the imagery and footage in its collection.
This article is copied from an article on Wikipedia® - the free encyclopedia created and edited by its online user community. This article is distributed under the terms of GNU Free Documentation License.